Modelling the CX for Competitive Differentiation

An intelligent, data-led approach to curate effortless customer experiences—for the right customers. This instalment of bmetric Explore introduces, what we have learnt to be, the intelligent approach to leveraging the Customer Experience; to position your brand as the logical first choice against your competitors. In markets occupied by agile competition, where price-comparison sites enable the consumer […]

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When investing in new software, avoid encumbrance

Using the right kind of software for your organisation has become a vital part of any modern business. Because it can mean a smooth operation, reduced expenses and an increased profit. Each piece of software opens up a new “niche” that if operated correctly adds value and not an encumbrance. In one of our latest post, […]

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