increased sales

Customer Indecision Part 1: Increasing conversion and enhancing the customer experience when selling complex product

bmetric Explore is a series of posts, each written to explore various industry-specific topics in relation to the customer journey, online engagement, and the contact centre. How do brands maintain the competitive edge when dealing with a complex product and close competitors? Operating in a competitive market is a constant struggle to stay agile and…
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How a Television Company Boosted their Leads & Sales

Boxer TV is a pay television service provider operating on the digital terrestrial television network in Denmark. Their goal is to provide customers with as much variation in television channel packages as possible. It is important that Boxer TV engage website visitors in the most personalised way possible, in order to cater to each visitor’s…
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