conversion

How Call-Back Solutions Drive Higher Conversion Rates

Købstædernes Forsikring (KF) is a Danish insurance company that was founded in 1761. This makes KF one of the oldest insurance companies in Denmark. The company promises their 80,000 customers that they will be present, committed, and dynamic. CLIENT INFORMATION Industry & Market: Insurance / Denmark Website: www.kfforsikring.dk Any company that has been around as…
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Television service provider converts 30-50% of leads into sales

  Canal Digital is a major Scandinavian TV and streaming service provider. They aim to provide new and existing customers with the best in bundled satellite-based entertainment. It is important that Canal Digital meet visitors where they are at in the consumer process, in order to generate online leads and secure offline sales. bmetric delivered Canal…
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8 Ways Micro-Moments Impacted Customer Behaviour

Companies are making it easier and easier to get information into the hands of consumers when they need it, and are taking advantage of the micro-moments; the on-the-go, got-to-have-it-now moments throughout the day that shape our decisions as consumers. These micro-moments, which were first introduced by Google, are game-changers in world of travel. So what…
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Second screen – Engage TV viewers on your Website

Our behaviour while watching TV is constantly changing. [bctt tweet=”It’s no big news that these days smartphones/tablets are the essential companion while watching TV”]People actually tend to use second screen to search for info about what they’re watching (most of the times) – commercials included. Why do I point out commercials? Because we see this…
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