Cart Abandonment

Customer Indecision Part 1: Increasing conversion and enhancing the customer experience when selling complex product

bmetric Explore is a series of posts, each written to explore various industry-specific topics in relation to the customer journey, online engagement, and the contact centre. How do brands maintain the competitive edge when dealing with a complex product and close competitors? Operating in a competitive market is a constant struggle to stay agile and…
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Different types of online shoppers & how to win them all (Part 2)

  It’s nice to put a face to a name – or in the case of solving your company’s cart abandonment issues, matching the data you’ve collected to a persona. bmetric has already introduced you to the ‘Researcher’, the infamous ‘Window Shopper’ and the ‘Browser’ here… but did you know there are three more online shoppers…
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Different types of online shoppers & how to win them all (Part 1)

  Today’s personalized retail is focused on a great experience that is tailored to each online shopper. Thanks to new technologies that measure the way online shoppers behave, retailers are beginning to understand various customers on their websites. Each visitor is different and needs to be treated differently. All these insights can build even better…
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5 Tricks to Update Your Shopping Cart Recovery Campaigns for 2016

By Paul Gordon The holiday shopping rush may be in full swing, but it’s not too late to perfect your cart recovery campaign for the New Year. No eCommerce business is exempt from the plight of shopping cart abandonment, and to make matters worse, Business Wire reports that a whopping $4 Trillion worth of merchandise will…
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5 Tips & Examples To Reduce Your Cart Abandonment [SlideShare]

Online retailers lose an immense amount of money every year due to Shopping Cart Abandonment (67.45% of online shopping carts are abandoned). Meaning: Visitors fill their cart with items, but then leave without completing the purchase. Don’t quit because of it – learn from it! In this SlideShare you’ll get 5 tips on how to reduce…
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YOU CAN’T AFFORD CART ABANDONMENT – START USING EXIT POPUPS! [PART 2]

We can’t stop emphasizing on how useful Exit Intent technology is for your business. In our last blog post we explained how discount offers help reduce cart abandonment (Start Using Exit Popups [PART 1]), but there are even more ways on WHY you should START using this technology to fight it. Let’s dig further, shall…
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